Discover the Meaning of Conscious Consumerism
WHAT IS CONSCIOUS CONSUMERISM ?
Conscious consumerism, also known as ethical consumerism or mindful consumerism, focuses on buying practices that prioritize making decisions with the intention of a positive social, economic, and environmental impact.
OUR MISSION
Many consumers have a sustainability mindset, but they struggle to make it a lifestyle. We create a convenient and transparent platform for readers to make mindful choices about the things and experiences they purchase.
SUSTAINABILITY TERMS
SUSTAINABILITY
SUSTAINABILITY follows three pillars – economic, environmental and social. Each pillar upholds the goal of sustainability as outlined by the U.S National Environmental Policy Act...
Read MoreCIRCULAR ECONOMY
CIRCULAR ECONOMY embraces a conscious approach to business—where the cycles of goods center on sustainability. Broadly, a circular economy refers to the many stages that...
Read MoreCRUELTY-FREE
CRUELTY-FREE ensures that no animals were harmed throughout the entire production process of the item. Cruelty-free products have a zero tolerance policy for animal testing...
Read MoreGREENWASHING
GREENWASHING is a misleading marketing tactic. It is the promotion of a company or a brand’s dedication to the environment, while that commitment either does...
Read MoreFAST VS. SLOW
FAST VS. SLOW  manufacturing differences lie in production and in the companies’ values. Fast manufacturing is produced in poor working conditions with no regard to...
Read MoreTRANSPARENCY
TRANSPARENCY refers to a brand’s proper disclosure of the manufacturing systems of a business, therefore allowing retailers full access to understanding the sustainable processes of...
Read MoreBIODEGRADABLE
BIODEGRADABLE materials have the capability to decompose over time. Biodegradable products ensure that the environmental footprint of a company is minimized as to reduce unnecessary...
Read MoreDOWNCYCLING
DOWNCYCLING describes the process of creating a recycled product that is usually of lower value or functionality than the original item it was repurposed from....
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