PATAGONIA WORN WEAR
is a circular, online platform that demonstrates its commitment to sustainability by reselling used Patagonia gear and apparel. As a leading brand when it comes to environmental conservation, Patagonia heavily prioritizes the modern need to cut down on consumption. With its Worn Wear division, Patagonia actively battles overconsumption by obtaining more use out of the gear and apparel that has already been produced and purchased. In order to maximize the life cycle of a Patagonia item, their website also shares online DIY guides for maintaining and repairing Patagonia items.Â
The company offers its customers to participate in the Worn Wear program not only through purchasing second-hand goods but also through offering their own Patagonia items for trade-in store credit. By incentivizing conscious shopping and more environmentally friendly ways to discard pre-worn gear, Patagonia continues to encourage consumers to buy used, repaired and recycled goods.
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VISITÂ Patagonia Worn Wear Website
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